Do Instagram Likes Really Matter?

Do Instagram Likes Really Matter?


Instagram. Just when I think I have you figured out, you go and change things up again. If you live in Australia, your probably know what I am alluding to! Last week, Instagram started hiding the number of likes on posts. I have to admit, it threw me a bit at first. On the one hand, I could see the argument for less comparison and pressure on the platform but I was also worried about the impact it would have on my art business.

With mixed feelings, I decided to find out how others were reacting to this change and posted a question about it on my Instagram Stories. I was inundated with answers. So many that I decided to make a podcast about it. So grab a cup of tea and let's dig into this week's question - Do Instagram Likes Really Matter?

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